I have worked with Global brands to deliver my design concept, a creative project or a founders dream pop up experience.
All of them unique in the end result but process driven in delivery. I love combining my creative experience with the design and production side of projects working with clients, brand teams, agencies and manufacturers to deliver wow events and retail spaces.
Working with Huda Beauty on their worlds first Pop Up experience was a career highlight. To take a founders vision for her brand and to bring it to life in 14 weeks was a challenge and a journey that I went on with the appointed creative agency Pop Up Mob and events agencies N20 and Bespoke London.
The Pop Up was launched in November 2019 in Londons Covent Garden and kicked off with a unforgettable launch night and London bus takeover.
As we took over Covent Garden for launch night there was nothing left to chance from Westminster event permits, security lock down and VIP parking. All taking place on a Mercury themed stage. The work that went into this and the coordination of all the moving parts was a huge task to manage in tandem with the pop up, it was however worth every minute!
With the Pop up in London up and running, It was onto Paris for PR shows and Beauty talks. Designing and overseeing production of the spaces from Meet and Greet photo ops, Huda’s dressing room, the make up launch PR space and the Beauty Talk stage.
Working with a brand like D&G is an absolute pleasure. The prints, materials, images and concept designs for the flagship beauty site in Harrods, makes my job as project manager a visual delight. Working with the production and the installation teams I ensure that the Fashion House approve of the build and installation every step of the way bringing a touch of Italian luxury to the heart of Knightsbridge.
All DG install photos credit to Matthew@vividphotography
HBeauty Solar Glow Pop up!
Enter the Black Hall A site in Harrods to continue the celebration of the World Wide Exclusive launch of Velvet Black Patchouli.
Celebrate Shinissimo Lip Launch
Working collaboratively with the Store Design manager I delivered this new site at Milton Keynes HBeauty. All semi permanent VM elements from production to installation and VM.